Coursework: Pre-production planning

 1) TikTok video treatments


You may already have THREE detailed TikTok video treatments from your summer project and/or preliminary exercise - definitely use or develop those if it works with your project. 

However, you may need to update your treatment or even change it completely now you have finished your preliminary exercise. 

Remember the brief lists the following possibilities:

  • interviews/AMAs with band members 
  • content created by band members 
  • performances, live shows or personal appearances 
  • band members taking on a TikTok challenge 
  • the band interacting with fans 
  • fan-made content 
  • merchandise or promotion of the band’s music 
  • any other content or combination of content you think would be appealing to the audience and 
  • promote the band effectively.

1st video:
My first video will be an interview on the band members talking about the song and explaining the lyrics while being asked questions by an interviewer, this will help the audiences understanding of the lyrics and getting to know the artists which will promote the music video and gain popularity. Medium close ups and close ups will be used to highlight the facial expression of the band. It will be filmed in a classroom setting. The non diegetic sound will be used to show the song in the background when explaining the lyrics.

2nd video:
The second TikTok video will be showing the merchandise that the band is releasing for example t shirts and hoodies, this allows the band to attract an audience to there newest song release and another way fans can support them. It also provides the band with another way to increase revenue. It will have a wide shot to establish the band and the merchandise to further promote the band.

3rd video
The third TikTok video will be a q/a, this will helps the artist show appreciation to their fans by being interactive and engaging. It will consist of a calmed relaxing setting using text to display the questions and answers. It will be filmed in a street setting like with a fun approach to make the band seem more like the audience and they can relate to each other. The use of diegetic sound will be used to hear the noise of cars and traffic in the background.

2) Mise-en-scene planning

Plan everything that will appear in front of the camera in your TikToks.

Remember CLAMPS: Costume, Lighting, Actors (cast, placement, movement, expression), Make-up, Props, Setting.

Costume
What will your artist wear? What other costumes will be required? What is the costume supposed to communicate to the audience? How does this link to genre or constructing representations?



Lighting
How will you light the different scenes in your videos? Day or night? Interior or exterior? If outside, can you use streetlights, shadows, reflected sunlight or other creative techniques to achieve the lighting style you want? If inside, experiment with creative lighting techniques using windows, blinds, artificial lights, phone flashes, ring lights and more. You may also want to use our professional lighting set-up with a white or greenscreen background depending on how you plan to conduct the interviews - speak to Mr Ray if you want to arrange this for an after-school filming session.



Actors/performers
The first thing you need to plan is your cast - who will be in your production? The key casting is obviously your artist but you may have other characters too. Try and cast people who are reasonably similar to the character or performer they are playing (both in age and personality). Next, plan their placement and movement in key scenes - how will the audience get to know them? How do you plan to position the audience to connect with your artist?



Make-up
Plan any make-up you require - this can be very important for music artists.



Props
What props will you require? Remember, you can't use anything that might resemble a weapon in a public or school location (this is VERY important). 



Setting
This should already be largely planned using your video treatments. However, now is the time to specify exact locations. For external locations, try and take pictures of settings or use Google Maps and Google Earth. Spending quality time planning your locations can make a huge difference to the professionalism of your production. AQA also seem to prefer external rather than school-based locations - particularly for a brief like this.



3) Shot list

The final aspect of your pre-production planning is to write a comprehensive shot list for every single possible shot you plan to film for your videos. For one minute for each video, with lots of jump cuts, etc. that is going to be a LOT of shots - quite possibly 30-40 per minute.

Remember, a shot list is a full list of all the shots in your video with information for each of them (shot type, action/movement etc.) Creative shot choices aside, it’s easy to forget that a shot list is a strategic document. Creating a shot list is essentially like creating a shooting gameplan for the day.

Comments

Popular posts from this blog

Cinematography blog tasks

Sound practical task